We run outbound for B2B teams. Our people build the list and the personas, write the sequences, answer every reply and put meetings on your calendar, with dedicated callers if your buyers still pick up the phone. AI handles most of the research and reporting, so we can adjust the program each week based on what's getting replies.
Most outbound misses because the list is thin and the message could have gone to anyone. So most of our first week goes into research, before anything is sent.
For each persona we dig into what they're measured on and how they describe the problem you solve. We pull that from job posts, podcasts, interviews and review sites, then check it with your team before we write a word.
Email and LinkedIn, plus dedicated callers if you add them. We send from separate warmed domains, so your main domain is never at risk. A person reads every reply, and booked meetings land on your calendar with a short brief attached.
You'll see meetings, replies by step and what we plan to change next. Openers that aren't landing get pulled. As we learn who actually responds, the personas get updated.
We use AI mostly for research and for keeping an eye on your target accounts. That leaves our team free for the judgment calls, like which angle to test next or which reply deserves a phone call today.
We gather a few hundred signals per persona, from job posts and podcast transcripts to the language buyers use in reviews. That becomes a profile your sales team will recognize. Then a strategist edits it.
Replies are tagged and routed as they come in. If someone's interested, they get times while they're still at their desk. Pricing questions go to your team the same day with the full thread.
We can see what's landing across every program we run. If an approach is working with VPs of Revenue at one SaaS company, it's worth trying with yours. Client details are stripped out first.
We track funding, leadership changes, launches and layoffs across your list. When one of those hits an account you're working, its sequence gets updated that day.
Every reply, meeting and no-show gets logged. We go through it weekly and change the program based on what it shows. Most of the lift comes from small changes made often.
Replies, opens, meeting outcomes, deal stages and no-shows are all recorded in the same structure, so one week can be compared against the next.
We check which angles are working with which titles. Sometimes a persona splits in two. Sometimes we drop one because it never converts.
Openers and calls to action that outperform carry forward into new steps. The rest get pulled before they use up your list.
This is the number we watch most closely. As reply rates and meeting quality improve, it typically falls, with no extra work on your side.
These are the four ways we see companies run outbound. We've tried to be fair about where the other options do well.
Every plan includes research, copywriting, sending, reply handling and meeting booking. What changes between them is how many contacts we reach, how many personas we build and how often each contact hears from us.
In some industries, deals still start with a phone conversation. Our callers work from the same contact list and personas as your email and LinkedIn program, and their numbers show up in the same weekly report. We don't publish a price for calling because every program is sized differently.
How many meetings a month you need from the phones. The rest of the program is sized from that number, and it's what we report against.
Monthly calling hours. You're billed on hours delivered, reconciled at the end of each month.
U.S.-based callers if your buyers expect a domestic voice. International callers if time-zone coverage or budget matters more.
One caller or several. Each is assigned to your program and trained on your product before the first dial.
Calling can start on day one. Or it can start a month or two in, so callers begin with contacts who have already opened an email or accepted a LinkedIn request.
Each week you'll see hours logged, dials, live conversations and meetings booked, measured against the goal we set together at the start.
Book 30 minutes with us. We'll look at your market and target personas, then give you a straight answer on what the first 90 days could produce.
Book a strategy call →